Our Work
Lexus Exhibit
A refined trade show experience that captures Lexus’s design philosophy, where elegance, innovation, and precision converge.
The Details
Design That Drives Emotion
The Lexus Exhibit was conceived as a high-end brand environment for a major auto show, designed to mirror the craftsmanship and innovation of the Lexus product line. Our role included CAD documentation, physical model building, 3D visualization, and graphic presentation materials in collaboration with the lead design team. The space was defined by clean lines, rich materiality, and subtle lighting that emphasized form and motion. With a seamless flow between vehicle displays, interactive zones, and lounge areas, the exhibit delivered a luxurious, immersive experience that elevated the brand's presence on the showroom floor.
